- Moe Sasan, & Vansh Sharma
- Create a visually appealing catalog to showcase the top products of the season.
- Highlight the quality and details of each product through photography and design.
- Ensure the layout was clean, professional.
- Designed a cohesive catalog layout that aligned with the design brief
- Edited and enhanced product photos to showcase details like stitching and material textures.
- Assisted in the product photography process to capture high-quality images.
- Created a professional layout that balanced visuals with product information.
- Assisted in editing the photos using Adobe Photoshop and Lightroom for clarity and consistency.
- Assisted in the photoshoot, ensuring lighting and angles highlighted the best features of each product.
- Collaborated with photographers to set up and style the shots.
- Worked closely with my dad to understand each product, as well as senior photographers Moe Sasan, and Vansh Sharma to capture the beauty of each product.
- Incorporated his feedback to ensure the catalog represented his brand authentically
- Produced a professional catalog that elevated the presentation of the product line.
- Received positive feedback from my dad and his customers for the high-quality visuals and new design.
- Strengthened the brand’s ability to connect with customers in a new way!
TrueNorth Trading Products Catalog
This project was a personal one, as I had the opportunity to design a catalog for my dad’s wholesale horse riding equipment business; a venture he has passionately dedicated himself to for almost 2 decades. I took charge of the design and editing, ensuring every page reflected the quality and craftsmanship of his products. As an assistant photographer, I worked on capturing each product in its best light, making sure the visuals matched the quality of the equipment. This project was a great opportunity to support my dad’s business and showcase his high-quality products. More to come soon!
Senior Photographers:
Design & Editing:
Photography:
Collaboration:
